How it works

Small everyday choices
can make a big impact

CPG partners fully fund the entire program, Catalina acts as a partner to issue
coupons for program products, and our team manages all program elements.

All your banner has to do is:

Utilize our CPG Partner Sell Sheet to acquire program funding.

Print provided store signage and shelf tags.

The Power of

REPEATED EXPOSURE

The objective of Coupons 4 My Cause is to generate hundreds of thousands of impressions in each campaign cycle to accentuate your company’s commitment to corporate social responsibility and dramatically enhance the connection between your stores and the communities you serve. By maximizing the number of opportunities shoppers have to view your Coupons 4 My Cause campaign, this program creates an interface between your retail brand and consumers while simultaneously driving net sales, boosting earned media, and fostering retail brand loyalty.

what we do

At Coupons 4 My Cause, our goal is to empower your banner to showcase your commitment to corporate social responsibility with minimal effort. Below is a complete outline of everything our team does at no extra cost to your banner.

We’ll Handle…

Nonprofit Research and Vetting

Our team’s continuous nonprofit research and vetting process ensures each participating organization is active in the community and engaged with the program. By routinely adding new nonprofits and evaluating participating organizations, we guarantee a high level of engagement to maximize your retail brand’s earned media.

Data Reporting

We routinely present the value of this program to your banner through frequent data reporting. Focusing on real-time insights, trend identification, and performance metrics, our data reporting strategy is designed to enable your banner to easily visualize the program’s success.

 

Nonprofit Communication

Through our proven nonprofit communication methodology, we equip selected nonprofits with a wide range of promotional tools, marketing advice, and outreach reminders. Our team also provides comprehensive support throughout each program period to ensure nonprofits feel supported and valued when partnering with your retail brand. 

Microsite Creation & Management

Our team designs and maintains a microsite for your banner’s Coupons 4 My Cause Program in line with your unique branding and messaging style. The website acts as a hub of nonprofit resources, a site for coupon redemptions, and a place where organizations, supporters, and the general public can easily view your banner’s impact. 

Program Management

Our team acts as a liaison between store employees, shoppers, community members, participating organizations, and your banner. We field all calls and emails regarding donation progress, contact information changes, general program inquiries, and more. Coupons 4 My Cause manages all elements of the program, from nonprofit research all the way through to donation distribution.